there is no benefit. it's ultimately soft-gambling
a key promotional technique for all businesses is lotteries, raffles and competitions
i mean, i'm even participating in one currently with my local supermarket, the prize is a 1000 euro gift card that i can use to pay for my groceries if i win... i have probably already racked up nearly that much in spend since i started submitting the promotional codes to the competition website... 99.999% chance i won't win, i'd say, this is a portugal-wide promotion…